Upsell and cross-sell

7 Best free apps for Shopify in cart upsell to boost average order value

Last updated on

December 24, 2025

7 Best free apps for Shopify in cart upsell to boost average order value

If you want to increase your Shopify store’s average order value, in-cart upsell apps and cart drawer apps are one of the easiest ways to do it without changing your theme or adding more traffic.

I personally tested 7 free and freemium Shopify in cart upsell apps, and here’s the quick takeaway:

  • Best overall (AI + flexibility): Selleasy - smart AI recommendations, multiple upsell placements, and affordable pricing as you scale
  • Best for gamified upsells: Dealeasy - progress bars, cart goals, bundles, and BOGO offers that encourage customers to add more
  • Best completely free cart drawer: AOV AI Cart Drawer - simple toggles, live previews, and AI suggestions at zero cost
  • Best free cart drawer with gamification: Amote Cart Upsell - frequently bought together + progress bar for all products
  • Best guided setup across pages: Essential Upsell & Cross-Sell - beginner-friendly upsells on cart, product, and post-purchase pages
  • Best pop-up based upsells: Qikify Upsell BOGO & Free Gift - checkout pop-ups, rewards, and flexible display rules
  • Best all-in-one promo toolkit: FoxKit AIO Upsell - bundles, countdowns, lucky wheel, and detailed analytics

Choose an in-cart upsell app if you want simple setup and compatibility with your theme. Choose a cart drawer app if you want gamification, progress bars, and a more interactive cart experience.

Most of these apps offer a free plan or free trial, so you can test them risk-free and see what actually works for your store.

Isn’t it common to walk into a store for one product and walk out with more? You may have planned to buy just one item, but ended up adding a few extra things because the shopkeeper suggested something useful at a discounted price. That’s exactly how Shopify in cart upsell works in an online store.

For example, you might visit a store to buy a laptop but end up adding a laptop sleeve or a wireless mouse because it completes your purchase. This is what an upsell looks like in action.

In cart upsells show complementary or related products right inside the cart, at the moment when the customer is already ready to buy. The offer feels helpful, not pushy - and that’s what makes in cart upsells so effective.

In this article, we’ll look at the best free and freemium apps for Shopify in cart upsell. I’ve included both in cart upsell apps and cart drawer apps.

In-cart upsell apps work with your theme’s existing cart or cart drawer and let you show upsells without changing how your cart behaves. They’re simple to set up and help increase your average order value with minimal effort.

Cart drawer apps, on the other hand, usually replace your existing cart drawer and come with more advanced features. Depending on your theme, they may or may not be fully compatible.

I’ve personally tested each app in my development store and shared my honest experience, so you can choose the one that fits your store the best.

Shopify says, Cart upsells can drive 15-25% of monthly revenue when optimized, with relevance and timing as the key levers.

The 7 best apps for in cart upsell are 

  1. AOV AI cart drawer
  2. Amote cart upsell cart drawer
  3. Selleasy 
  4. Essential upsell & cross-sell
  5. Dealeasy
  6. Qikify Upsell BOGO and free gift
  7. FoxKit AIO Upsell & Cross-Sell

7 Best free and freemium Shopify in cart upsells compared

Feature AOV AI cart drawer Amote: cart upsell cart drawer Selleasy Essential: Upsell & Cross sell Dealeasy Qikify Upsell BOGO & free gift FoxKit AIo Upsell & Cross-sell
Rating 5.0 4.7 4.9 5.0 4.9 4.8 4.9
Fully free Yes Yes Free tier Free tier Free tier Free tier Free tier
Pricing (Min - Max) FREE FREE $0-$49 $0-$40 $0-$24 $0-$50 $0-$99
Built for Shopify Yes Yes Yes Yes Yes Yes Yes
Works with theme’s cart drawer No 🔁 No 🔁 Yes ✅ Yes ✅ Yes ✅ No 🔁 No 🔁
AI recommendations Basic Basic Advanced Basic Basic No No

Let’s explore each app to understand the features. 

Shopify in cart upsell apps that are fully free

1. AOV AI cart drawer 🔁

App Highlights:

Rating
Pricing
Built for Shopify
5.0/5 (based on 180+ reviews)
Free
Yes

What I really liked is how clean and simple the interface is - everything works with quick toggles and instant previews, making setup effortless.

Here’s what you can do with it

Toggle-based upsells & rewards: Easily turn upsells or rewards on and off using simple toggle buttons and see them appear instantly on the cart widget.
Customize product cards in one place: Show or hide elements like product reviews, stock availability, and more with a single checkbox - no extra steps.
Live desktop & mobile preview: View and adjust how your upsells look on both desktop and mobile screens while setting them up.
AI-powered product recommendationsLet the app automatically suggest relevant upsell products, saving you time and effort.
Instant visual feedback: All changes reflect immediately, so you know exactly how your cart will look before going live.
My verdict: For a completely free app, AOV AI Cart Drawer offers a mix of simplicity, control, and AI-powered upsells that can help increase your average order value.

2. Amote: Cart upsell cart drawer 🔁 

App Highlights:

Rating
Pricing
Built for Shopify
4.7/5 (based on 170+ reviews)
Free
Yes

What I liked about this app

What I really liked is how quickly you can set up upsells for all products without any complexity - everything feels simple and intuitive.

Here’s what you can do with it

Set Frequently Bought Together upsells: You can enable frequently bought together items for all products using a very simple setup.
Customize widget text easily: Change the widget title, button text, and select upsell products — just click save and it’s live.
Add gamification to the cart drawer: The app includes a progress bar that encourages customers to add more items to their cart, helping increase AOV naturally.
Use visual progress indicators: You get cute icons for the progress bar, and you can customize the colors to match your store’s branding.
Scale upsells across your entire store: It’s useful if you want to set up upsells for all products at once instead of doing it product by product.
My verdict: For a completely free app, this offers surprisingly powerful upsell and gamification features that can work really well for growing stores.

Shopify in cart upsell apps with a free plan/ free tier

1. Selleasy

App Highlights:

Rating
Free plan
Pricing
4.9/5 (based on 1,900+ reviews)
Free tier
Starts at $9/month and goes up to $29/month

What I liked about Selleasy

It’s beginner-friendly enough for small stores, but powerful enough to handle advanced upsells for large and mature Shopify stores.

Here’s what you can do with it

AI-powered upsells with zero effort: The ChatGPT-powered Selleasy AI automatically shows complementary and related products without you manually setting up every offer.
Multiple upsell placements: You can display upsells on the cart page, cart drawer, and even as pop-ups when the checkout button is clicked.
Wide variety of upsell widgets: Selleasy offers 18 different upsell widgets that you can place anywhere in your store, giving you full flexibility in how and where you upsell.
Free to start, affordable to scale: You get a free plan for up to 50 orders with full access to features, and the paid plans start at just $9/month - making it easy to grow without worrying about costs.
My verdict: Selleasy is a reliable all-round upsell app that grows with your store, whether you’re just starting out or scaling fast.

2. Essential upsell & cross-sell

App Highlights:

Rating
Free plan
Pricing
5.0/5 (based on 1,700+ reviews)
Free tier
Starts at $9/month and goes up to $40/month

What I liked about this app

What I liked most is how the app guides you through the entire setup step by step, with no coding and no confusion.

Here’s what you can do with it

Show upsells across multiple pages: You can display upsell offers on the cart page, cart drawer, product page, and even the post-purchase page - giving you more chances to increase AOV.
Flexible widget placement: By default, you can place upsell widgets at the top or bottom of the cart. If you’re comfortable with CSS, you can also position the widget exactly where you want.
Beginner-friendly setup: The guided setup makes it easy to create and launch upsell offers, even if you’re new to Shopify.
Free and paid plans available: There’s a free plan with limited features, and paid plans unlock more advanced options as your store grows.
My verdict: This app is a solid choice if you want a guided setup with flexible upsell placement across multiple stages of the customer journey.

3. Dealeasy

App Highlights:

Rating
Free plan
Pricing
4.9/5 (based on 400+ reviews)
Free tier
Starts at $8.99/month and goes up to $24.99/month

What I liked about Dealeasy

What I liked about Dealeasy is how it lets you set up powerful, gamified upsells with absolutely no technical knowledge.

Here’s what you can do with it

Set up offers in minutes: The interface is very simple and clearly guides you step by step, so your upsell offers can go live in just a few minutes.
Use multiple cart-based upsell widgets: You can add progress bars, Buy one get one offers, volume discounts, and mix-and-match bundles directly inside the cart.
Gamify the shopping experience: The moving progress bar creates a game-like experience that encourages customers to add more items to reach rewards like free shipping or discounts.
Recommend products to reach cart goals: When customers are close to a goal, Dealeasy suggests products that help them reach it - so they don’t have to go back and search the store.
Start free and scale affordably: The free plan includes all the key features, and once you cross 50 orders, you can upgrade to a paid plan that’s still very affordable compared to the revenue it generates.
My verdict: Dealeasy is a great choice if you want fun, gamified upsells that gently nudge customers to add more items and significantly boost your average order value.

4. Qikify Upsell BOGO and free gift 🔁

App Highlights:

Rating
Free plan
Pricing
4.8/5 (based on 600+ reviews)
Free tier
Starts at $9.99/month and goes up to $49.99/month

What I Liked About This App

Breezy and beginner-friendly setup

What I really liked is how smooth the setup feels. Everything is straightforward, and you don’t have to hunt around the app to find settings. You can create an upsell offer in just a few minutes and make it live for your customers without any confusion.

Here’s What You Can Do With It

Create multiple upsell offers easily: You can set up different types of offers like Buy One Get One, volume discounts, reward bars, and gift with product offers - all without any technical steps.
Cart pop-up upsells: The cart upsell feature works as a pop-up when the customer clicks the Checkout button. This is a high-intent moment, and showing an upsell here grabs attention without interrupting the shopping flow.
Control when and how offers appear: The app lets you decide exactly when and where each upsell should show up. These display rules are handled through simple radio buttons, so you don’t need any coding knowledge.
Flexible campaign management: While the free tier allows only one active campaign, the basic paid plan unlocks unlimited campaigns, meaning you can use all widgets across your store without restrictions.
Easy to scale as your store grows: You can start with the free tier to test the app and upgrade later based on your store’s needs. This makes it a good option for both new stores and growing businesses.
My verdict: This app is a great choice if you want a non-technical, flexible upsell solution that’s easy to start with and powerful enough to scale as your store grows.

5. FoxKit AIO Upsell Cross-sell 🔁

App Highlights:

Rating
Free plan
Pricing
4.9/5 (based on 300+ reviews)
Free trial
Starts at $19/month and goes up to $99/month

What I liked about this app

What I liked about this app is how neatly all the available offers are organized in the dashboard, making it easy to pick exactly what you want to use.

Here is what you can do with it

Run cart upsells as pop-ups: The cart upsell appears as a pop-up when the customer is close to checkout, which works well for catching attention and increasing average order value.
Create multiple promotional offers: You can set up product bundles, back-in-stock alerts, lucky wheel offers, and countdown timers to drive urgency and engagement.
Track detailed analytics: The analytics section shows impressions by device and country, helping you understand where your offers perform best and optimize accordingly
Collect and manage subscribers: The subscribers section shows which customers opted in through specific offers, making it easier to run targeted promotions later.
Start with the free plan: The free tier gives access to limited features, while paid plans unlock more offer types and flexibility.

My verdict

Overall, this is a solid app with useful insights and promotional tools, best suited for stores that want to experiment with upsells and engagement features before scaling up.

7 tips to choose a Shopify in cart upsell app

I have tested so many in cart upsell and cart drawer apps in my store personally and these are few points to consider before you choose one for your store. 

1. Seamless theme integration

The upsell app should integrate smoothly with your existing Shopify theme without affecting your store’s speed or performance. A well-built app works in the background without causing technical issues.

2. Brand consistent customization

Your upsell widget should match your store’s design to maintain a consistent brand experience. Full customization option - such as colors, fonts, and layout - help align the widget with your brand identity and improve customer experience.

3. Flexible upsell placement

Choose an app that offers flexible placement options for your upsell widget. This allows you to display offers on the cart page, cart drawer, or any other page in your store based on your upsell strategy.

4. AI-based product recommendations

Automatic product suggestions can significantly improve your upsell performance. The app should analyze the customer’s cart, browsing behavior, or purchase history and recommend relevant products automatically to increase average order value.

5. Advanced upsell conditions

A reliable upsell app should let you define conditions such as cart value, cart total, or specific product triggers. This ensures your upsell offers are relevant and context-driven, rather than random.

6. Mobile responsive design

Since most customers shop on mobile devices, your upsell offers must display and function perfectly across all screen sizes.

7. Scalable and budget-friendly pricing

Many apps offer free or entry-level plans that work well for small stores. As your business grows, look for an app that provides advanced features at an affordable and scalable price.

Conclusion 

Choosing the right Shopify in cart upsell app can make a real difference in how much each customer spends in your store. The apps covered in this article - from fully free options to flexible freemium tools - offer different ways to show helpful upsells right when customers are ready to buy.

The good news is that most of these apps come with a free plan or free trial, so you don’t have to guess. Install one, test how it works with your theme, and see how your customers respond. 

Whether you want AI-powered recommendations, a clean cart drawer, gamified rewards, or advanced conditions, there’s a Shopify in cart upsell app here that fits your needs. Set it up today, and you’ll start increasing your average order value without changing how customers shop in your store.

Frequently asked questions

1. What is the best app for upselling and cross-selling?

Selleasy is one of the best apps for upselling and cross-selling and it works with the theme’s cart drawer. 

This works on multiple pages of your store and lets you show offers both before and after the purchase. 

But if you are looking for an app that replaces your cart drawer, AOV AI cart drawer and Amote cart upsell cart drawer are a great option.

All these apps helps increase the average order value. 

2. How do in cart upsell apps increase revenue?

Shopify in cart upsell apps like Selleasy and Essential Upsell & Cross Sell show relevant offers right inside the cart page, at the exact moment when the customer is already planning to buy.

Apps like Dealeasy and Amote AI Cart Drawer go a step further by adding upsells with cart progress bars. These encourage customers to add more items to reach a reward or goal, which naturally increases the average order value.

Because these offers are timely and closely related to what the customer has already added, many shoppers choose to include the extra product.

As a result, your average order value increases, and your store earns more from every single purchase.

3. How to do an in cart upsell in Shopify?

You can set up a Shopify in cart upsell in just a few simple steps:

  1. Install an upsell app like Selleasy
  2. Create your upsell offers
  3. Test how they look in your store
  4. Track which offers perform the best
  5. Keep optimizing and repeat the process

4. Do cart drawer apps slow down my site speed?

Yes, cart drawer apps that replace your theme's cart drawer can slow slows down your site speed because they add an extra code. But the speed greatly depends with the quality, quantity and conflicts with other apps. 

5. Is it better to go for an in cart upsell app or a cart drawer app?

Every Shopify store has different needs. Some merchants prefer a simple, clean way to show upsell products, while others want a more interactive cart experience with progress bars and gamified rewards.

Both approaches can significantly increase your average order valueit just depends on what you’re looking for.

If you want an app that works seamlessly with your theme’s existing cart drawer and lets you upsell relevant products without changing your store layout, choose an app like Selleasy.

If you prefer a more engaging, gamified cart experience with progress bars, free-shipping goals, and reward-based nudges, then an app like Dealeasy will be a better fit.

If you want a detailed, step-by-step guide, check out the link below:

https://www.logbase.io/blog/shopify-in-cart-upsell-guide

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Ecommerce Strategist
Indira Krishnan
I have years of experience in the communication field and a deep understanding of customer needs. I'm currently a writer, podcast host, and video creator. Cooking, singing, and travelling are my sources of joy and inspiration.
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