7 Best Frequently Bought Together Shopify apps

Key takeaways:

If you want customers to buy complementary products together as a bundle instead of purchasing just one item, then Frequently bought together on Shopify is a great solution.

For example, if someone buys a laptop, you can suggest a laptop sleeve or a mouse so they can add everything they need in one click.

But once you decide to set this up and start searching for the best app in the Shopify app store, it’s easy to get confused by the thousands of apps available.

I’ve personally tested each app on my development store and selected the best features to help you make the right choice.

So, I’ve done the groundwork for you and shortlisted the 7 best apps to help you set up frequently bought together offers in your Shopify store.

These help to increase average order value since your customers are adding more to the cart.

The 7 Best Frequently Bought Together Shopify Apps are:

Here’s a list of the best Shopify frequently bought together apps that help you boost sales by encouraging customers to buy complementary products together as a bundle instead of buying just a single item.

1. Selleasy‍
2. Frequently bought together CBB‍
3. Frequently bought together- BST ‍
4. Essential upsell & cross-sell‍
5. Frequently bought together - Feather‍
6. Qikify upsell & cross-sell ‍
7. Tipo related products, Upsell

Comparison Table for Frequently Bought Together Shopify Apps

1. Upsell and Cross-sell - Selleasy

Key highlights:

What I liked about Selleasy?

A powerful yet easy-to-use upsell frequently bought together Shopify app that lets you show offers across your store using flexible layouts and AI-powered recommendations.

Flexible frequently bought together layouts

One of the best parts of Selleasy is the flexibility in how offers are displayed. The app gives you three different layouts for frequently bought together bundles, so you can choose what matches your store design and customer experience.

Whether you prefer a compact layout or a more visual bundle display, you can easily switch and test layouts without complex setup.

Upsell widgets across your entire store

Selleasy doesn’t limit upsell offers to just product pages. It offers 18 different upsell widgets that can be placed across various store pages.

This ensures you’re not missing opportunities to recommend products - whether customers are browsing products, viewing the cart, or moving through checkout.

Multiple ways to display offer products

The app also lets you control how products are shown inside offers. You get three display styles, making it easier to present bundles in a way that feels natural to your shoppers.

This flexibility helps stores experiment and find what converts best.

AI-Powered upsell with Selleasy AI

A standout feature is ChatGPT-powered Selleasy AI.

It automatically creates upsell pitches and intelligently rotates products if certain offers don’t perform well. This means your upsells continue improving without constant manual adjustments.

It’s especially useful for stores that don’t want to spend time optimizing offers every week.

Fast & helpful support access

Another strong point is their easy-to-reach support team. You can quickly contact them through chat or even zoom calls if needed.

This makes setup and troubleshooting much smoother, especially for store owners who want quick assistance.

Final verdict

Selleasy is a strong choice for merchants who want flexible, frequently bought together offers plus advanced upsell options across the entire store. The AI features and layout flexibility make it suitable for both beginners and growing stores.

If you want a frequently bought together app that can grow with your upsell strategy, Selleasy is definitely worth considering.

Customer reviews

2. Frequently bought together CBB

Key highlights:

What I liked about Frequently bought together CBB?

A clean and simple frequently bought together Shopify app that makes it easy to apply offers globally while giving you strong control over how the widget looks on your store.

Simple offer setup with product or global rules

The app keeps things straightforward with a single layout for frequently bought together offers. While layout options are limited, the offer setup is flexible.

You can either create offers for individual products, or apply one global offer across all products.

This makes setup faster, especially for stores with large catalogs.

Global discounts for large stores

A useful feature is the ability to apply discounts globally instead of configuring them product by product.

For larger stores that don’t have time to create offers for every item, this saves a lot of effort while still helping boost average order value.

Final verdict

This app is ideal for merchants who want a simple frequently bought together setup with easy visual customization and global discount control, without spending time on complex configurations.

It’s a great fit for larger catalogs or stores looking for a low-maintenance offer setup.

Customer reviews

3. Frequently bought together- BST 

Key highlights:

What I liked about Frequently bought together - BST?

A flexible bundling app that combines AI-powered bundles with advanced manual controls for stores that want both automation and customization.

AI & Manual bundle creation options

One thing that stands out about this app is how it clearly separates AI bundle creation and manual bundle setup.

The AI bundles automatically create offers across your store, helping merchants quickly launch frequently bought together suggestions without manual effort.

At the same time, manual bundles allow you to create offers for specific products or entire collections, giving you precise control when needed.

Interchangeable bundle feature

A particularly interesting feature in manual bundles is the interchangeable bundle option.

Here, both the trigger product and the offer products can rotate based on what the shopper selects as the main item. This keeps the bundle dynamic and allows customers to personalize their choices while still increasing order value.

Helpful FAQ & self-serve support

If you’re unsure about setup or features, the app provides a detailed FAQ section that answers the most common questions.

This makes onboarding smoother, especially for store owners who prefer solving setup questions on their own.

Final verdict

This app is a good fit for stores that want the speed of AI-generated bundles combined with manual control for targeted promotions.

The interchangeable bundle feature adds extra flexibility, making it useful for merchants who want bundles to adapt based on customer choices.

Customer reviews

4. Essential upsell & cross-sell

Key highlights:

What I liked about Essential upsell & cross-sell?

A beginner-friendly frequently bought together app with a clean interface, guided setup flow, and ready-made templates for quick storefront customization.

Simple and guided offer setup

One thing that immediately stands out is the app’s clean and simple UI.

You simply choose where the offer should appear and what type of offer you want to create, and the app guides you step-by-step through the setup. 

This makes building offers feel natural, even for merchants setting up upsells for the first time.

Frequently bought together layout options

For frequently bought together offers, the app provides two layout options carousel layout and stacked layout.

 These layouts allow you to choose how products are displayed based on your store’s design and customer browsing experience.

Ready-to-use visual templates

The best part of the app is its large collection of visual templates.

With 15+ pre-designed templates, you don’t have to spend time adjusting colors or styling widgets manually. You can simply pick a template that fits your store’s look and feel.

This significantly reduces setup time while keeping the storefront visually consistent.

Final verdict

This app is ideal for merchants who want a quick, beginner-friendly setup with minimal design effort. The guided flow and ready-made templates make it a strong choice for stores that want upsells live quickly without manual customization work.

Customer reviews

5. Frequently bought together - Feather 

Key highlights:

What I liked about Frequently bought together - Feather?

A smart upsell app that guides merchants on where to place offers while providing multiple product selection methods and flexible cross-sell swapping options.

Page-based offer categorization

A helpful aspect of this app is how it categorizes store pages and suggests what kind of offers can be placed on each page.

This reduces guesswork, especially for merchants who are unsure where upsell or cross-sell offers perform best. Instead of experimenting blindly, you get a clearer structure during setup.

Multiple ways to select offer products

What makes this app different is how you choose products for your offers.

You get five different ways to pick offer products. AI-based recommendations, manual product selection, frequently bought together suggestions, most popular products and new arrival products

The products shown in offers depend on the method you select, giving you flexibility based on your strategy.

Swappable cross-sell bundles

Another interesting feature is the swappable cross-sell option.

This allows the main product and recommended products to switch places in bundle setups wherever applicable. 

It helps make bundles more flexible and allows customers to pick what they want as the primary product while still seeing relevant add-ons.

Final verdict

This app works well for merchants who want guided offer placement combined with flexible product selection methods. The swappable cross-sell feature adds extra adaptability, making bundles feel more customer-friendly while still driving upsells.

Customer review

6. Qikify upsell & cross-sell 

Key highlights:

What I liked about Qikify upsell & cross-sell?

A flexible upsell app that offers multiple ways to trigger product recommendations along with strong customization and promotional display options.

Flexible trigger product selection

One useful feature of this app is the flexibility in choosing how upsell offers are triggered.

You can select trigger products in four different ways, depending on how you want offers to appear in your store. This helps merchants create targeted offers instead of showing the same recommendations everywhere.

Advanced styling & display controls

The standout feature of the app is its Styling & Display section, which gives strong control over how offers appear.

You can change templates, adjust colors, customize layouts, match offers to your store’s branding, and more.

This makes it easy to keep upsell widgets consistent with your store design.

Separate display settings for each offer

Another helpful capability is that each offer can have its own display settings.

This means you can control how different offers appear across the store instead of using one standard layout everywhere. 

It gives merchants more creative flexibility when designing promotions.

Boost sales widget for promotional labels

The app also includes a boost Sales widget, allowing you to attach promotional tags to products such as - Special offer, Free gift, Best deal, etc.

These labels help draw attention and encourage customers to add recommended products to their cart.

Final verdict

This app is a good choice for merchants who want flexible offer triggers and strong visual customization, along with promotional labels that help recommended products stand out and convert better.

Customer reviews

7. Tipo related products, Upsell

Key highlights:

What I liked about Tipo related products, Upsell?

A clean and easy-to-use upsell app that lets merchants choose offer placement upfront while providing customization and performance tracking tools.

Offer placement and layout selection

One thing that makes this app convenient is that you can choose the placement and layout type before creating the offer.

This helps merchants plan how offers will appear in the store from the beginning, instead of adjusting placement later.

Customization & translation settings

The settings section is neatly organized into tabs, allowing merchants to manage - product recommendation behavior, widget design and appearance and storefront translations.

This is especially useful for stores operating in multiple languages.

Built-in offer performance tracking

Another helpful feature is the clean analytics layout, which shows - products that customers click, products added to cart and offers that successfully convert.

This makes it easier to track offer performance and optimize bundles over time.

Final verdict

This app is a good choice for merchants who want easy offer placement setup, along with customization and performance tracking, without dealing with complicated configurations.

Customer reviews

How to Choose the Best Frequently Bought Together App For Your Shopify Store?

After testing many apps in my store, I’ve found these are the key features you should look for when choosing a frequently bought together app for your Shopify store.

1. Ease of setup

Look for apps that offer quick onboarding and a simple, easy-to-use interface. No one wants to spend hours configuring rules just to create a simple bundle. 

An app with a smooth setup process helps you launch offers faster.

2. Manual control & automated recommendations

Smart recommendation engines help increase conversions by automatically suggesting products customers are likely to buy together.

Choose an app that can:

• Automatically suggest bundles based on purchase behavior or product performance
  
• Rotate offers if certain bundles don’t perform well
  

At the same time, the app should also allow manual recommendations, so you can create rule-based bundles or show specific offers for collections, bestsellers, or seasonal promotions when needed.

3. Discount and pricing flexibility

Check if the app allows you to apply discounts automatically. Bundles are more attractive when customers see clear savings. 

Offering discounts increases bundle acceptance and helps boost your average order value.

4. Placement strategy

Not all FBT apps allow offers to be displayed everywhere. Choose an app that lets you show bundles across different pages in your store.

Every customer decides differently - some make decisions on product pages, some in the cart, and others during checkout. Showing offers in multiple places increases your chances of conversions.

5. Layout and display flexibility

The way bundles appear on your store greatly affects conversions. Check if the app offers multiple layouts and allows customization of fonts, colors, and widget appearance.

Apps with flexible styling options help the offers blend naturally with your store design, making customers more likely to accept the bundle.

6. Free plan and pricing transparency

Budget matters for every business. Look for apps that offer a free plan or trial so you can test features before committing.

Free plans are usually great for smaller stores, while larger stores may benefit from premium features as they grow.

Conclusion

Choosing the right frequently bought together app can make a real difference in how customers shop on your store.

The right app doesn’t just recommend products - it helps customers discover combinations they actually want to buy, increasing both convenience and your average order value.

Each app listed here has its own strengths. 

Some focus on simplicity, others on customization or AI-powered recommendations. 

The best choice depends on your store size, goals, and how much control you want over your offers.

Start with an app that fits your current needs, test what works, and optimize as you grow.