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11 Best Shopify Metafields Apps To Drive Conversions [2025]
Last updated on
February 10, 2025
Tracking and storing metadata about Shopify collections, customers, or products is very essential for the performance optimization of your store. However, there are some crucial pieces of the metadata that you might not be able to track and store from the Shopify admin panel. So, what can you do to fix this problem?
Shopify Metafields apps allow you to customize fields on any resource, including the products and storefront. Not just that, these apps will help you better explain the functionality of your listing by creating custom metafields.
To make things easier & simple, we reviewed and created this blog of the 11 Best Shopify Metafields Apps. These apps were shortlisted based on the app reviews, ratings, features, pricing, UI/UX, and customer support. Let's get started with the basics first!👇
What is a Metafield?
Shopify admin does always capture all the information about your customers, products, or store. Thus, metafields help you modify your Shopify store’s appearance and functionality to track and save all essential information.
You can utilize Shopify Metafields for internal tracking, or show distinctive information on your store in multiple ways.
Shopify metafields consist of three fundamental parts:
- Key
This is the metafield’s name.
- Namespace
This is a category that distinguishes your metadata from the other metafields.
- Value
This is the metafield’s content that is shown only on the storefront. If you want more information on this subject, head over to Metafields Support Guru or Shopify Dev.
Benefits of Using Shopify Metafields
Metafields add some powerful extra features that your Shopify store didn’t have before. Some advantages of Shopify Metafields include:
- Allowing you to expand the parameters by including more information about your products, which you can’t do from the Shopify admin.
- There is no limit to product customizations.
- Integrated content management system, so you don’t have to worry about switching platforms.
- You can customize your Shopify store’s appearance.
- You can set granular permissions to each metafield.
- Metafields improve your conversions and sales.
When it comes to customizing metafields, Shopify admin offers just a little more than a simple HTML description. As such, you need to add metafields apps for effective customization on your Shopify store.
Let's Review the 11 Best Metafields Apps for Shopify
1. Custom Metafield Configuration
by CrawlApps Technologies
Adding new metafields and editing existing ones on your Shopify store is crucial to feature important information about your store. Custom Metafield Configuration enables you to create several valuable functionalities and optimize your store’s performance. This app allows you to customize the data on your articles, blogs, customers, collections, orders, products, and even your Shopify storefront.
Furthermore, you don’t have to worry about the safety of your data since everything is stored in your Shopify store, not the app’s servers. This app also lets you add custom fields such as color, date, URL, images, HTML, files, phone number, email, and much more!
Key Features
- Easy to create global metafields configuration.
- You can sync existing metafields.
- Import and export data metafields and configurations.
- Create metafields customization.
- Variety of custom metafields objects.
Rating: 5.0/5.0
Price: It offers a 14-day free trial and a paid plan priced at $18/month.
2. Metafields Manager
by Argonautic Labs
Extending your Shopify storefront has been made easier with this Metafields Manager. At just a fragment of the development cost, you can create custom fields and many functionalities for your Shopify store. This app allows you to add Shopify metafields to your pages, blogs, products, articles, or even the entire store. And since the app hosts everything on your Shopify store, you don’t need to cover any hosting or scaling costs. You can add metafields to any Shopify product available in your store.
Are you finding it difficult to use other metafield apps and get things organized? This app offers full support 24/7 to ensure smooth setup and implementation.
Key Features
- Securely store your data on AWS S3 or Shopify.
- You can edit data in bulk.
- Full control over your store.
- Add videos to collections, blogs, or products.
- Bulk metafields import & export using CSV uploader.
Rating: 5.0/5.0
Price: Pricing plans are as follows: DEVELOPMENT PLAN (Free) and PRODUCTION PLAN ($20/month). A 14-day free trial is also available.
3. Advanced Metafields
by Plutocracy
Adding specialized information could be a bit difficult on any standard Shopify store. Advanced Metafields allows you to include any crucial data in any part of your store. This includes your pages, articles, products, collections, blog posts, and everything else you can imagine! It doesn’t matter whether you are experienced or inexperienced. The process is easy and very quick.
What’s more, the app allows you to customize metafields on your storefront without modifying your themes. The app also doesn’t interfere with your site’s loading speed.
Key Features
- Consistent and smooth metafield entry and editing.
- Extremely user-friendly.
- Fully customizable.
- Built-in search option.
- Completely GDPR compliant.
Rating: 5.0/5.0
Price: Pricing plans are as follows: BASIC PLAN (Free) and PREMIUM PLAN ($19.99/month).
4. Metafields
by Betameta
With BetaMeta Metafields, you can customize your Shopify fields to include more data and information. This includes customer information, order information, and product descriptions. This app helps you improve your Shopify store’s data storage capability. Additionally, the app lets you create, modify, or add custom fields in your Shopify store.
You can add data to objects like customers, products, pages, orders, collections, articles, blogs, and your store. Some custom fields to add include checkbox, images, video URL, date, HTML, and color. The app also allows you to specify the required fields to ensure data consistency.
Key Features
- Fully control your Shopify store’s data.
- Add custom metafields to your objects.
- Embed videos on your products.
- Specify necessary data fields for consistency.
- 24/7 customer support.
Rating: 5.0/5.0
Price: It offers a 3-day free trial and a paid plan priced at $29/month.
5. Airfields
by Airnauts Sp. z o.o. Sp.j.
Does your store lack essential information or data in some places? This app enables you to attach any relevant information to all the important places. All you need to do is decide where you want to add the extra images or descriptions in your store. The app also features the same user interface as Shopify so that you don’t struggle with learning new elements. This gives you a sense of familiarity when using Airfields.
Other advantages of using Airfields include adding optional downloadable PDFs, tabs with extra descriptions specific to all products, and much more!
Key Features
- Easily manage custom fields.
- No extra learning is needed to use the interface.
- Create additional delivery notes.
- Advanced metafield types such as liquid template and HTML.
- Add metafields to any relevant part of your store.
Rating: 5.0/5.0
Price: Pricing plans are as follows: DEVELOPMENT MODE (Free) and PRODUCTION MODE ($29/month). A 30-day free trial is also available.
6. Metafields Guru
by 256 Development
With the Metafields Guru app, you can create, modify, and remove metafields for blogs, variants, collections, products, orders, customers, and much more in the Shopify admin panel. With just one click, you can add, update, or delete fields for a selection of the entire objects using the bulk editor.
The app also features metafield sets that let you create fields to be added to all the entities of a particular object. For instance, you can create filtered selections for all products, such as tags and vendors.
The app also features a sandbox mode that gives you unrestricted access to many premium features. Additionally, the app guarantees you the privacy and safety of your data.
Key Features
- Manage metafields directly in the Shopify admin panel.
- Configure metafields sets once.
- Edit data in bulk.
- Simple, secure, and fast.
- Import and export data in bulk.
Rating: 5.0/5.0
Price: Pricing plans are as follows: ROOKIE (Free to install), ADEPT ($9/month), GURU ($19/month), and GURU PLUS ($59/month).
7. Accentuate Custom Fields
by Accentuate Digital
Accentuate Custom Fields lets you freely add custom fields like dates, checkboxes, images, multi-language text fields, and JSON objects to your store. With this app, you can assess your objects and ensure that you attach every necessary data that makes your store stand out and competitive enough.
This app’s interface is easily accessible and very simple. The app also automatically tracks any changes made to your custom metafields. It also fully supports OS 2.0 types. Furthermore, you can define the content structure of your custom fields using the layout editor.
Key Features
- Create custom fields that match your brand.
- Integrates with your Shopify store’s theme.
- Easily add multiple languages.
- Built-in language translation.
- Advanced image handling.
Rating: 4.9/5.0
Price: Pricing plans are as follows: FREE, PROFESSIONAL ($20/month), and PROFESSIONAL PLUS ($40/month). A 30-day free trial is also available.
8. Metafields2
by sineLABS
Using the standard Shopify store might restrict you from editing your store’s metafields. However, that shouldn’t worry you. All you need to do is install Metafields2, and you can create and attach custom data fields to any resource type in your store. This app lets you also import, export, or manage additional fields for objects like product variants, the shop, orders, pages, customers, articles, collections, and blogs.
What’s more, you can request information such as birthdays, measurements, or preferences from customers using the customer metafields.
Key Features
- Attach data fields to almost every resource type
- Search and edit metafield values
- Import or export metafield values in CSV files
- Easily integrates with your themes
- Writable/customizable customer fields
Rating: 4.8/5.0
Price: It offers a 7-day free trial and a paid plan priced at $7/month.
9. Metafields Plus
by Digi Brew
With Metafields Plus, you can add custom fields different from the ones allowed by Shopify. This allows you to extend your Shopify storefront. You can add metafield to your store, product collections, variants, customers, products, and orders.
Some of the fields you can add include boolean (true/false), single or multi-line text field, rating, dimension, volume, color, and much more! Furthermore, you don’t need to learn Shopify liquid knowledge to work with Metafields Plus.
Key Features
- Supports online store 2.0.
- Import or export metafields in bulk.
- Simple and easy to use.
- Pin metafields to create a constant structure for all types of fields.
- Link internal production files.
Rating: 4.7/5.0
Price: Pricing plans are as follows: Free and BASIC PLAN ($5/month. A 7-day free trial is also available.
10. Custom Fields
by Bonify
Are you looking for a more advanced, flexible, smart, and extensive metafields app? Custom Fields offers you a lot more to extend your storefront, hassle-free! The app features fully customizable prebuilt widgets such as image & text, tabs, testimonials, image gallery, accordions, and columns to help you build dynamic pages.
The app also features a chrome plugin to help you organize your data, fanatical support, filtered import & export, and a variety of field types. Easily customize the design to seamlessly integrate with your store’s theme.
Key Features
- Prebuilt widgets like image galleries and accordions.
- No coding skills are required.
- Easily manage and sync data.
- Rapid customization and development of fields.
- Edit custom fields in bulk.
Rating: 4.7/5.0
Price: Pricing plans are as follows: FREE, PRO ($14/month), and PRO PLUS ($19/month). A 14-day free trial is also available.
11. Metafields Custom Field Master
by HulkApps.com
This app allows you to include essential information about your products that can easily persuade visitors to buy from your store. Building, modifying and adding metafields improve your store’s conversions. With this app, you can add information such as payments, shipping address, product variants, color, size, and much more to guide your clients.
This app also features bulk metafields management, global custom fields, a color picker, creating metafields via email, and endless metafield customization. What’s more, the app guarantees you the privacy and safety of your store’s data.
Key Features
- Add global settings for the custom metafields.
- Compatible with Online Store 2.0 Themes.
- Easily scale and sync your data.
- Import and export data in bulk
- Preview your metafields for improvements
Rating: 4.7/5.0
Price: Pricing plans are as follows: DEVELOPMENT PLAN (Free), STARTER PLAN ($9.90/month), PRO PLAN ($19.90/month), and PRO+ PLAN ($49.90/month). A 7-day free trial is also available.
Frequently Asked Questions (FAQs)
How to Add Metafields to Products in Shopify?
Here is a step-by-step guide on how to add a metafield to products in your Shopify store:
- Click Settings > Metafields on your Shopify admin
- Select Products
- Click Add Definition
- Choose and add a name in the Name Field, then select it from the list
- Go to Select Content Type and select one that matches your metafield
- Configure the content type based on your metafield
- Click Save
What are the Best Free Metafields Apps For Shopify?
Below are the best free metafields apps for Shopify. These apps have Free plans.
- Metafields Manager by Argonautic Labs
- Advanced Metafields by Plutocracy
- Airfields by Airnauts Sp. z o.o. Sp.j
- Accentuate Custom Fields by Accentuate Digital
- Metafields Plus by Digi Brew
- Custom Fields by Bonify
- Metafields Custom Field Master by HulkApps.com
Wrapping Up
Using a metafield app to add custom fields to your storefront and other objects will significantly increase your store’s conversions. We curated this review list of the 11 Best Shopify Metafields Apps to help you decide which app to select.
Feel free to reach out to us at marketing@logbase.io if you have any questions or recommendations. Subscribe to our newsletter 📧 for updates on more of our content!
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